Since our foundation, one of our primary goals has been to transform our members. We believe that fitness begins with a lifestyle change, and that results follow commitment and hard work. There isn’t a place where this philosophy is more relevant than it is in the …destination Transformation Challenge. Since its inception in …destination’s early days, the Transformation Challenge has been one of our premier events, and a linchpin of our worldwide community. It’s our challenge to you – and your challenge to yourself.
Every challenge is a new experience in which contestants are judged not only on their final physique, but on their total transformation. The winner isn’t always the most ripped contestant, but rather the most changed. It’s a fair playing field that welcomes longtime lifters and total novices alike.
Every challenge features a professionally written program to serve as your guide. You’ll join an interactive community of competitors who are looking to better themselves. There will be a weekly interactive Q&A session with a fitness professional and you’ll be encouraged to share your results. The challenge isn’t just for local competitors in Dallas-Fort Worth, but features online access for competitors around the world. Winners will receive exciting prizes, and every contestant will walk away with the knowledge that they took their fitness into their own hands and made amazing progress.